Klaviyo vs Constant Contact — Which Is Right for You?
Side-by-side comparison
Choosing between Klaviyo and Constant Contact depends on your specific needs and priorities. Overall, Klaviyo leads in 1 out of 1 comparable metrics, while Constant Contact has the edge in 1.
When it comes to subcategory, Klaviyo offers E-commerce Email compared to Constant Contact's Email Campaigns. When it comes to pricing, Klaviyo offers Freemium compared to Constant Contact's Paid. When it comes to free tier, Klaviyo offers true compared to Constant Contact's false.
Below is a detailed side-by-side breakdown to help you make an informed decision between these two tools.
| Klaviyo | Attribute | Constant Contact |
|---|---|---|
| Email Marketing | Category | Email Marketing |
| E-commerce Email | Subcategory | Email Campaigns |
| Freemium | Pricing | Paid |
| ✓ | Free Tier | ✗ |
| 2,012 | Founded | 1,995 |
| Boston, MA | Headquarters | Waltham, MA |
| E-commerce businesses | Best For | Non-profits and small businesses |
Klaviyo
Klaviyo is an American technology company that provides a marketing automation platform, used primarily for email marketing and SMS marketing.
Constant Contact
Constant Contact, Inc. is an online marketing company, headquartered in Waltham, Massachusetts, with additional offices in Boston, Massachusetts; Loveland, Colorado; Gainesville, Florida; Los Angeles,...
Comparison Details
| Metric | Klaviyo | Constant Contact |
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Subcategory | E-commerce Email | Email Campaigns |
| Pricing Model | Freemium | Paid |
| Free Tier | Yes | No |
| Founded | 2012 | 1995 |
| Headquarters | Boston, MA | Waltham, MA |
| Key Features | Segmentation, Flows, SMS Marketing, Analytics | Email Templates, Social Media, Event Marketing, Surveys |
| Best For | E-commerce businesses | Non-profits and small businesses |
Frequently Asked Questions
Which is better, Klaviyo or Constant Contact?
Klaviyo is best for e-commerce businesses, while Constant Contact is best for non-profits and small businesses. The right choice depends on your needs.
Is Klaviyo cheaper than Constant Contact?
Klaviyo uses a Freemium model with a free tier, while Constant Contact uses a Paid model.
Can I use Klaviyo and Constant Contact together?
Many teams combine Klaviyo (E-commerce Email) with Constant Contact (Email Campaigns) for different aspects of their workflow.
What are the main differences between Klaviyo and Constant Contact?
Klaviyo focuses on Segmentation, Flows, SMS Marketing, while Constant Contact excels at Email Templates, Social Media, Event Marketing.